Bashir Mraish Consultancy (BMC) has announced that it will be managing public relations and media communications for Careem Rides in Iraq. Careem is a leading ride-hailing company in the Middle East, North Africa, and South Asia. It offers a range of services including online taxi booking and delivery through its mobile app. BMC was selected...
Public relations (PR) is one of the essential fields that significantly influences the image of organizations and their interaction with both internal and external audiences. PR professionals aim to build bridges of trust and respect between organizations and the public, enhancing their reputation and increasing their ability to engage effectively in the market. To develop...
To become a Public Relations Specialist, you need a combination of academic education, practical skills, and hands-on experience in the field. Here are the main steps to enter this profession: Obtain a Bachelor’s DegreeThe first step is to earn a university degree in a relevant field, such as public relations, communications, marketing, or journalism. These...
Public relations (PR) has been a powerful tool throughout history, utilized by governments, corporations, and non-governmental organizations to influence public opinion and build reputations. Here are some notable historical examples that highlight the use of PR in various contexts: World War I (1914-1918) During World War I, governments extensively employed public relations to influence public...
Public relations (PR) is not just a tool for immediate communication or crisis management; it is a long-term strategic process aimed at building a sustainable reputation and strengthening the relationship between an organization and its audience. The success of PR depends on continuous interaction and ongoing communication with various stakeholders, making it unsuitable as a...
With the rapid pace of technological advancements and the increasing reliance on digitalization, the field of public relations (PR) continues to evolve significantly. The year 2024 has brought fundamental changes in how organizations engage with their audiences and formulate their media strategies. Here are the top PR trends for 2024: Artificial Intelligence and Machine...
Public relations (PR) is vital for any organization or individual aiming to build a positive image and enhance their reputation within society. However, mistakes in this field can negatively affect a brand or company long term. Below are some tips for avoiding common mistakes in public relations: Lack of a Strategic PlanOne of the...
If you are looking to understand more about what public relations is and why its considered crucial for an organization, then you are in the right place. In this article we will be introducing public relations and discussing some of its methods and the importance of them. What is Public Relations? Public relations is a...
Public relations is defined as a strategic communication process that builds mutually beneficial relationships between organizations and their publics. Public relations tools include sending out press releases, partnering with the media, using social media effectively, communicating with your employees, and corporate social responsibility. Public relations professionals try to impact the public’s perception of their client’s brand,...
Public Relations campaigns are very important because they have the ability to drive sales and increase revenue. When carried out right, a PR campaign can help establish a brand identity and increase the company’s credibility, it can also bring attention to the brand and provide its company with new opportunities, while building a strong and...
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